Digital Marketing for Libraries

As the IZTECH Library, we are organizing a webinar titled “Digital Marketing for Libraries,” which will address strategies for libraries to have an effective presence in the digital world. The webinar will cover the fundamentals of digital marketing, its future, and specific strategies for libraries.

Date and Time: Tuesday, February 11, 2025, 2:00 PM
Moderator: Gültekin Gürdal | Library Director, IZTECH Library
Speaker: Ece Ekitöz Karagöz | Digital Brand Specialist, Berry Digital Advertising Agency

Topics:

  • What is Digital Marketing?
  • Digital Marketing in 2025
  • Target Audience Analysis
  • Brand Identity for Libraries
  • Digital Marketing for Libraries

This webinar aims to raise awareness about digital marketing and provide practical information for library staff, academics, and students.

Participation Information: To participate, simply click on the following Microsoft Teams link at 2:00 PM on Tuesday, February 11:

https://bit.ly/4giYKDq

No prior registration is required. You can directly join the event by clicking the link at the specified date and time.